Redefining 21st century luxury – The new Mercedes-Benz A-Class Sedan

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In a high-profile event at the Avenues Mall last month, Al-Haddad Motors Marketing Manager, Imran Ali, and Marketing Executive, Jawad Assiri, presented to the Kingdom of Bahrain the seventh model in the Mercedes-Benz compact cars range: the much-anticipated A-Class Sedan.

This stylish four-door vehicle boasts the proportions of a dynamic yet compact saloon. Its short front and rear overhangs, low elongated bonnet and smooth sloping roof give the vehicle a chic toned physique. Adding to its sleek athletic allure are 17 to 19-inch wheels with pronounced wheel arches, chrome-based slimline headlamps with daytime-driving lights plus an impressive forward-leaning single-louvre diamond radiator grille. All this, together with its turbo power, seven speeds, four drive modes, and a lowered suspension, ensure a performance which is potent, fun-filled and smooth.

The A-Class Sedan’s power, agility and striking exterior is matched by an equally impressive interior. The spacious cabin includes classy turbine-look air vents and a stunning high-res display that covers half the width of the dash. Additionally, the absence of a cowl above the cockpit means that the dashboard extends from one front door to the other with no visual discontinuity, while the optional widescreen display is completely free-standing. The A-Class Sedan also offers an optional driver-seat memory and panoramic sunroof.

Another striking feature of this particular model is the innovative and emotively-appealing info-tainment system: the Mercedes-Benz User Experience (MBUX). Combining luxury with user-friendly high-tech, this advanced multimedia system features a ‘Hey Mercedes’-activated intelligent voice control with natural speech recognition, as well as various driver-assistance functions such as automatic emergency braking with pedestrian and cyclist detection. Other standard equipment comprise Apple CarPlay and Android Auto; dual-zone climate control; touch controls on the steering wheel; keyless start; and multiple vehicle modes.

Depending on the specification, further features include a high-res widescreen cockpit with a touchscreen operation for the media display 64-colour ambient lighting; wireless phone charging; a keyless entry; a head-up display; adaptive dampers; a premium Burmester Sound System; and a hands-free trunk lid.

The new A-Class Sedan—which derives its superiority and strength from its dynamic design and sleek interior, potent but efficient engine, state-of-the-art driving assistance systems and user-friendly high-tech—is available to test drive at Tubli’s Al Haddad Motors.

To book a test drive, or for more information, call: +973 17 785454. Or visit www.bahrain.mercedesbenzme.com
Established in 1958, Al Haddad Motors—the sole authorized general distributor of Mercedes-Benz in the Kingdom of Bahrain—continues to ensure consumer satisfaction by providing clients with unprecedented vehicles as well as excellent customer service.