Feminine flair is always popular, no matter what the season. Some brands make it very obvious while others just make a gentle nod to the girly side of our nature. Delicate flower prints, lace and sheers are part of this romantic style. Here, there is no place for extravagant embellishment or too many cut-outs; the idea is to be simple, dainty and dreamy.
This season’s florals are somewhere between English garden and abstract sketches. Small flowers are painted in soft colours on long, whimsical dresses made with lightweight material in creamy tones. The modern princess looks for practical and easy-to-wear pieces that can fit perfectly into her busy life without losing the magic that makes every day just a little lighter and more fantastic. Embroidery and 3D applications give extra charm; however, this year they are more minimalist, following the ‘less is more’ philosophy.
Etro, Gucci and Mother of Pearl used sheering and created intricate dresses for special occasions. Alexander McQueen went grand with a long-sleeved dress and clean cut. The designer Francisco Costa turned a pyjama-inspired look
into an enchanting style for Calvin Klein Collection.
Fairytale Journey
Long dresses with spaghetti straps are perfect to showcase a laid-back style during hot summer days. Thin and light materials are perfect for those who prefer long sleeves and this season you’ll find them on several stylish pieces. Bows are also very feminine and can be used as details at your collar or waist. Make your own story!
Editor’s Pick
The perfect ‘it’ dress mixes flower print, rosy fabric and ruffles, just like this River Island number. The result is a balanced composition that can be worn in a casual or more sophisticated setting.
