In keeping with the “Live young” Spirit, evian® has appointed award-winning beauty consultant Joelle Mardinian as its brand ambassador for the Middle East region. Joelle is a highly influential award-winning beauty consultant, TV host, and founder of Maison De Joelle beauty salons and Clinica Joelle aesthetic clinics across the MENA region. A beauty expert, she is also a passionate advocate of living a healthy lifestyle.
“Joelle Mardinian signifies what evian®’s “Live young” spirit represents,” said Franck Escudier, Marketing Director for evian Volvic International of Danone. “Joelle is an inspirational figure for many across the region. Her determination and focus on adopting and living a healthier lifestyle perfectly resonates with our brand. Complimenting evian®’s “Live young” spirit which is about being able to reconnect with one’s youthful spirit to have a fresh, optimistic and open attitude towards life, Joelle is surely the right fit to further leverage our presence in the region.” Escudier added.
“I’m very excited and happy to be a part of the evian® family. I do my best to educate, inspire and help individuals to realise the inner beauty within themselves and with evian® going by the same values, believe I have found the perfect match to help pass on the message of living a well-balanced and successful lifestyle.” said Joelle Mardinian, who offers a line of skin care & hair care products under the umbrella “Joelle Paris”, and has a whopping 7.9 million followers on Instagram.
Promoting healthier hydration and well-being, evian® natural mineral water, traces its roots to the French Alps where it travels through a vast mineral aquifer before being bottled at source in Evian-Les-Bains.
